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The Sex Ratio Question," describes how the balance of men and women has had a profound effect on society, from sexual norms to economic power.When there's an excess of marriage-eligible men, research suggests, the dating culture — in which men are traditionally the active ones seeking partners, rather than the other way around — involves more romance, because men must compete for the attention of fewer women.About 34% more women than men graduated from American colleges in 2012, and the US Department of Education predicts this number will reach 47% by 2023.

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But Tinder and its ilk (apps like Ok Cupid and Hinge) aren't entirely to blame, argues freelance journalist and former Fortune reporter Jon Birger in The Washington Post.

The Vanity Fair article quotes a psychologist who says that apps like Tinder contribute to "a perceived surplus of women" among straight men, which promotes more hookups and fewer traditional relationships.

In some cases, they may be in open, or polyamorous relationships where dating outside the relationship isn’t considered outside the boundaries.

So, because there’s a demand for it, married dating services do exist.

Taking these people of regular dating sites means people looking for 1-1 relationships are less likely to come across people who’re already attached.

So dating sites for cheaters do at least create an openness, since both sides know the situation from the outset. I found that the vast majority of men are simply looking for sex, while most women are on there because they are lacking a connection in their existing relationship (see more). Unlike other sites that charge a monthly or quarterly subscription, Ashley Madison allows members to control what they use and when with a credit system.

However, "This surplus of women is not just 'perceived' but very, very real," Birger writes.

In his book "DATE-ONOMICS: How Dating Became a Lopsided Numbers Game," Birger argues that the college and post-college hookup scene is a result of the gender gap in college enrollment.

A majority of Americans marry someone with a similar level of education, so the map can also be filtered by college degree status.

When we think of online dating, we most likely think of sites for singles.

In Silicon Valley, which is notoriously male-dominated, women have much better chances of snagging a man.