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Did she mention a favorite a TV show in her description, does it look like she travelled somewhere cool in her photos, does she list beach volleyball as one of her interests?

Our negative correlation list is a fool’s lexicon: was also a successful word, but much less so (33%).

Scientifically, this is because it’s a little evil sounding.

Talking about specific things that interest you or that you might have in common with someone is a time-honored way to make a connection, and we have proof here that it works.

We’re presenting just a smattering: in fact every “niche” word that we have significant data on has a positive effect on messaging., no doubt because of its adverbial meaning of “to a fair degree; moderately” also helps male messages.

There are many words on the effective end of our list like (double yes!

) that are all clearly referencing something important to the sender, the recipient, or, ideally, both.

You might think that words like are nice things to say to someone, but no one wants to hear them.

As we all know, people normally like compliments, but when they’re used as pick-up lines, before you’ve even met in person, they inevitably feel…ew.

Our program looked at keywords and phrases, how they affected reply rates, and what trends were statistically significant.

The result: a set of rules for what you should and shouldn’t say when introducing yourself. Let’s go: Netspeak, bad grammar, and bad spelling are huge turn-offs.

By day, Sarah runs the Public Relations team at Plenty Of Fish and serves as the company's resident Dating Coach, helping singles maneuver the muddy waters of online dating.